About Us

doU (pronounced "Do U") collection, stands for: 

D: Don't Be Afraid to Fail

O: Outgrow Your Environment

U: Understand Your Brilliance 

Founded by janicekmoores, an active duty Air Force officer and Bestselling author, the doU collection is more than just a brand.  It's a lifestyle and a movement befitting for a casual, yet sophisticated individual.
Mindaugo g. 42, LT-01311 Vilnius, Lithuania, (+370)88658353, [email protected]